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Program

Cartagena
Forum 2022

30
NOV

9:00 p.m.

INSTITUTIONAL WELCOME

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1
DEC

9:30 a.m.

CREDENTIALS

10:00 a.m.
Conference
room

OPENING SPEECH

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María del Valle Miguélez Santiago
Regional Minister for Enterprise, Employment, Universities and Spokesperson of the Region Of Murcia

Bruno Masier
President of the World Trade Point Federation and Vice-President of the Global Trade Services Alliance

Anabel González
Deputy Director-General of the World Trade Organization

Fernando Gray
President of UCLG Mercociudades, Mayor of Esteban Echeverría, Argentina.

10:00 a.m.
Conference
room

KEYNOTE SPEECHES
Commerce diplomacy in times of pandemics, war and climate change.

The role of diplomacy in the current context

José Manuel García-Margallo
Member of the European Parliament, Spanish former minister of Foreign Affairs and Cooperation.

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11:00 a.m.
Conference
room

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The role of diplomacy in the current context.

Bisila Bokoko
Executive Director of the Spain-U.S. Chamber of Commerce, New York (2005-2012)

11:30 a.m.

COFFEE BREAK

1
DEC

12:15 p.m.
Conference
room

FIRST PANEL

A strategic vision for the collective development of trading rules that interpret the thinking of local governments and the needs of their production fabrics.

Commerce Policies, regional commerce agreements (RTA) and their role in the economic growth of regions and cities.

CHAIRPERSON

PANELISTS

Joaquín Gómez Gómez
Director of Instituto de Fomento de la Región de Murcia (Region of Murcia Development Institute)

Juan Francisco Martínez García
Director General of Commerce Policies for the State Secretariat for Commerce at the Ministry of Industriy, Trade and Tourism. Spain

Max Gunther Cornejo
Director Comercio e Inversiones en Oficina Comercial de Perú en España.

Laura Gómez-Mera
Professor/ Consultant – International Political Economy, Universiity of Miami, World Bank.

Jonathan Ballesteros Salazar
Executive Director of the Cooperation and Investment Agency, Medellin. Colombia.

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1:00 p.m.
Conference
room

SECOND PANEL

A Journalistic View of the International Business Context.
The importance of transforming complex issues into current news.

The strategic role of mass media in commercial diplomacy

CHAIRPERSON

PANELISTS

Enrique Fanjul
Iberglobal/Member of the Reflection Committee on Internationalisation of the Exporters’ Club.

Reyes Calderón Cuadrado
Consejera Delegada de COPE.

Íñigo de Barrón Arniches
Corresponsal Financiero de El País.

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2:00 p.m.

LUNCH

1
DEC

1:30 p.m.

Bilateral meetings

Reaching future commitments through a shared agenda on related issues.

Assess prospective partnerships with similar organisations that promote international commerce initiatives or contact those able to assist you in the definition and development of your international network.

Set up your agenda with 20′ interviews with other participants and seize the opportunity to develop your international strategic alliances.

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1
DIC

12:00 p.m.
2:00 p.m.

3:30 p.m.
7:30 p.m.


2
DEC

9:30 a.m.
1:00 p.m.

Connecting Markets
International Commerce Opportunities

Discover the business opportunities that international markets can offer your company. Maximise your participation in the Cartagena Forum by keeping in touch with international commerce specialists and experts that will help you analyse your marketing potential in nine different markets.

Set up your agenda with 30′ interviews with international consultants and launch or strengthen your export performance.

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2
DEC

PANEL DISCUSSIONS / FOCUS GROUPS LIMITED TO INVITED EXPERTS

9:30 a.m.

CREDENTIALS

10:00 a.m.
Multipurpose
room

PANEL DISCUSSION 1

Open Parliaments, roadmap to legislative openness.

Commerce diplomacy in the parliamentary sphere. Global actions arise from territorial transformations.

COORDINATOR

SPEAKER

Roberto Devoto
Coordinator of Technical Teams of the Mercociudades Network

Juan Fernando Flores Arroyo
Ecuadorian National Assembly Member – Legislation Observatory – President of the Commission for International Relations and Mobilit

To be defined
Legislator for Murcia

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10:00 a.m.
Multipurpose
room

PANEL DISCUSSION 2

Cultural industries as generators of identity and opportunities in territories.

Cultural diplomacy to strengthen international relations

CHAIRPERSON

SPEAKER

Pablo Álvarez de Eulate,
Gestor cultural en Acción Cultural Española AC/E

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Lázaro Rodríguez Oliva
Member of the Panel of Experts of the International Fund for Cultural Diversity at UNESCO

2
DEC

11:30 a.m.
Multipurpose
room

PANEL DISCUSSION 3

Digital economy. Where are we heading?

E-commerce in comercial diplomacy. The impact of technology on international trade

COORDINATOR

SPEAKER

Oscar Antonena
Minister of Economy of the Province of Chubut, Patagonia, Argentina

Nanno Mulder
Head of International Trade Unit ECLAC

Christian Haedo
Research Director – SME Observatory Foundation (FOP)

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11:30 a.m.
Multipurpose
room

PANEL DISCUSSION 4

Environmental challenges and knowledge production in a state of constant debate. Exchange of experiences and good practices.

Commerce diplomacy in the scientific field. Global challenges framed within the Sustainable Development Goals

COORDINATOR

SPEAKER

Eduardo Arzani
Director del Observatorio Iberoamericano de Comercio Exterior – OICEX

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Furio Camillo
Professor University of Bologna

Rodolfo Barrere
Coordinator of the Ibero-American Observatory of Science, Technology and Society of the Organisation of Ibero-American States for Education, Science and Culture.

1:00 p.m.

CLOSING LUNCH